It was a bit of a shock to me this week when I logged into WordPress to create a blog post. Could it really have been that long since I wrote an article, post, realization?
I tell my clients that if they undertake a blog, they need to commit to it. They must make time to write short pieces that can be of interest to their prospects and/or clients. They should have a calendar, if possible, noting the different upcoming events for their store or service so that they can produce relevant, quality content and if inspiration hits them on occasion, write some short posts to keep “in the can” for the inevitable writer’s block.
So for all of the people that I have given this advice to, I repeat what my mom used to tell me; her words of wisdom. “Do as I say, not as I do.” It worked for her, at least sometimes.
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