The Website Strategist: A blog in transition

February 28, 2010

The Website Strategist, KF Multimedia & Web, Inc.’s blog, is about to grow up. A new theme, possibly a new server and definitely a new commitment to blog on a more frequent basis. I have much respect for my colleagues that seem to do it all – blog, tweet, work on client projects, keep up [...]

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The web “Step Back Dance”: review, fix, repeat …

July 20, 2009

Looking at your past search engine optimization, usability and web design efforts are necessary and vital parts of any ongoing website and its accompanying website strategies.

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Should I redesign or fix my website?

March 6, 2009

I heard this question from a business owner the other day: “Should I redesign my site or can it be fixed? The site wasn’t creating sales nor was there as much traffic to it. When the site was built, they had it optimized for the search engines. However, they did little additional online marketing. The [...]

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The birth of “the website strategist”

January 14, 2009

The Website Strategist blog came about after talking with many of my clients at KF Multimedia & Web, Inc. Most were interested in driving more traffic to their websites, but they didn’t have a plan and that cost them more in time and money. Others had the traffic, but it didn’t convert – there were [...]

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