What is a website audit?
A website audit is a review of your current website to ascertain whether or not there are areas for improvement:
- Search engine visibility - Can your site be found in the search engines by your visitors?
- Usability - Can and will your site be used by your visitors?
- Online Marketing - Are you taking advantage of the various avenues open to market your site on the Web?
- Digital Asset Management - What assets do you have both online and off that you may not be using to their fullest potential?
KF Multimedia & Web, Inc. reviews your site's architecture, code and content to see if it's as effective as it can be. The design, existing search engine optimization techniques and any Internet marketing strategies will be reviewed.
Call us to discuss your site and its current performance.
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Often, small adjustments can make a big difference.
Case Study:
A conference center contacted KF Multimedia & Web, Inc. because they were not found in the search engines for their services, which was a conference center in Rockland County.
Upon reviewing the site, it was apparent that each web page consisted of one graphic that included all of the text as well as photos. Search engines can't read graphics, they need actual text.
They went back to their web designer who recreated the page with actual text, not a graphic, and added the pictures to the site. Problem solved. |
