1st steps

Approaching the site from your visitor's point of view is the first step of good web design. If the site doesn't appeal to your visitors, why should they stay?

KF Multimedia & Web, Inc. creates sites with quality, relevant content; good, easy to understand navigation; with the site's visitor in mind.

Before designing a web site or optimizing it for the search engines, many questions must be answered. Among them:

• Who's the audience you want to reach and why?

• What adjectives would you use to describe your visitors?

• How do you define your product or service?

• What information do you want the user to remember?

• What information must be included and where is it?

• Who has the final decision-making and approval authority?

• If you were visiting your site, what phrases would you type into a search query box on the search engine page to find your site, products or services?

KF Multimedia & Web, Inc. will help you determine the answers to these questions and many more. It is important to have a clear starting point to begin both the design and search engine optimization process.

Knowing how you envision the project will allow a customized action plan, schedule and budget to be developed and submitted for your approval.

Please remember that to get the most effective results from your web design or seo, it is a process, one that takes refinement over a period of time.

"KF Multimedia & Web, Inc.'s president, Kathy Fealy, has a fabulous gift of taking a creative concept and information and creating the feel and ambience my company wants to portray.

She provided an excellent constructive evaluation of my marketing information and provided me with a web site I am proud to own."

Karen Seeman,
Aubrey N. Seeman & Co., Inc.

Web Design / Redesign

• web design with SEO techniques incorporated into the web design
• sites approached from visitor's point of view result in more highly targeted traffic
• analysis of site content
• usability issues - how easy is it for your visitors to use your site
• development of key performance indicators for your site
• content review and development